Vivo tops the Indian smartphone market. The company has shipped the most smartphones in the third quarter of 2024. At the same time, Samsung has suffered a setback in both the premium and overall markets. The company’s share has decreased in both markets. The good thing is that the average price of 5G smartphones has come down this year. Let’s know its details.
Indian smartphone shipments are set to reach 46 million by 2024. According to the IDC report, there has been an increase of 5.6 percent in the third quarter of this year as compared to last year. During this period, Vivo has been on top in the Indian market. The company’s market share has reached 15.8 percent.
Vivo’s Y-series, T3 and V40 models have helped it reach this position. Samsung has suffered a major setback. The company has reached the third position in the Indian market. Samsung’s market share dropped from 19.7 percent to 12.3 percent.
Xiaomi is at the 5th position in this quarter. The company’s market share is 11.4 percent. Poco is at the 6th position with 5.8 percent market share. iQoo’s market share has also increased rapidly. The company has reached 4.2 percent market share with a growth of 101.4 percent. OnePlus’s market share has decreased. The company has reached 3.6 percent.
At the same time, Samsung has also suffered a big blow in the premium smartphone market. In these three months, Apple has shipped 40 lakh units, after which its market share has increased to 8.6 percent. Also, its annual growth has been 58.5 percent.
The Indian smartphone market has seen a growth of 86% in smartphones priced between Rs 50,000 and Rs 68,000, with Apple having a major share. 5G smartphones have dominated this year as compared to last year. While 57% of 5G phones were shipped last year, this year this number has increased to 83%.
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The average prices of 5G smartphones have decreased this year. With a 20 percent reduction, the average price has become Rs 24,600 this year. The online market has expanded. With an increase of 8 percent, shipments through online channels have been 51 percent this year. At the same time, shipments through offline channels have also increased by 3 percent.